![]() You can have either a personal or business account on Pinterest. It works by users “pinning” content to various boards - each with its own theme - in order to create mood boards that can be shared with other users. Pinterest is a social media platform that people can use to find, share, and store various visual content. The basics of Pinterest Marketing What is Pinterest? Should you use Pinterest to market your small business?.The 5 steps to grow your business on Pinterest.How to get started with Pinterest Mmarketing.We’ve put together a comprehensive guide to Pinterest marketing, including everything you’ll need to know to get set up and start promoting your business.īut first, let’s walk before we run, and get stuck into the basics. So how can you strut your stuff on this image-sharing social media service? In fact, 90% of weekly Pinterest users have made a purchase based on content that they found on the platform, and 98% of Pinners say that they try new things that they find on Pinterest - now that’s Pinteresting (sorry). With ample opportunities to showcase their products, Pinterest is prime real estate for companies of any size looking to increase sales or engagement or grow their brand recognition. Pinterest has also become a strong marketing tool for businesses all over the world. It’s where people go to find inspiration, discover new things, learn new recipes, share beautiful moments, plan their kitchen remodel, or just find everlasting peace by collecting a bunch of pictures of puppies.īut it’s also where people go to buy things. You can think of Pinterest as the dreamer’s social media. ![]() ![]() Based around the ability to create digital mood boards, since its full launch in 2010, Pinterest has built a huge audience - with around 433 million monthly active users, it is the 15th most active social media platform in the world. You’d pintere….ohhhh - we see what they did there!Īside from a pleasing portmanteau, Pinterest is a hive of social activity. So, you’d basically be pinning your interests. ![]() You’d grab a big chunk of corkboard, print off some of your favorite images, cut up your favorite magazines, and then pin up those engaging pictures to make a nice little collage. ![]()
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